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Verbal Hygiene (Routledge Linguistics Classics), by Deborah Cameron
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In Verbal Hygiene, Deborah Cameron takes a serious look at popular attitudes towards language and examines the practices by which people attempt to regulate its use. Instead of dismissing the practice of ‘verbal hygiene’, as a misguided and pernicious exercise, she argues that popular discourse about language values – good and bad, right and wrong – serves an important function for those engaged in it. A series of case studies deal with specific examples of verbal hygiene: the regulation of ‘style’ by editors, the teaching of English grammar in schools, the movements for and against so-called ‘politically correct’ language and the advice given to women on how they can speak more effectively.
This Routledge Linguistics Classic includes a new foreword which looks at how the issues covered in the case studies have developed over time and a new afterword which discusses new concerns which have emerged in the last 15 years, from the regimentation of language in the workplace to panics about immigration and terrorism, which are expressed in linguistic terms.
Addressed to linguists, to professional language-users of all kinds, and to anyone interested in language and culture, Verbal Hygiene calls for legitimate concerns about language and value to be discussed, by experts and lay-speakers alike, in a rational and critical spirit.
- Sales Rank: #856657 in Books
- Brand: Brand: Routledge
- Published on: 2012-04-07
- Original language: English
- Number of items: 1
- Dimensions: 9.10" h x .70" w x 6.10" l, 1.10 pounds
- Binding: Paperback
- 328 pages
- Used Book in Good Condition
Review
‘Professor Cameron’s book is a deeply-absorbing, brilliantly-written discussion of linguistically-manifested social attitudes.’
Barbara Allen, University of Brighton, UK
‘Written clearly, and in a very accessible style – beneath the ease with which you can read the book, there are substantial issues that provide interesting challenges to linguists and teachers of linguistics.’
Miriam Meyerhoff, University of Auckland, New Zealand
‘The book deserves to be classed as a 'classic'. First and foremost, it defined and established the concept/term of 'verbal hygiene', which is widely used to this day in a variety of sociolinguistic contexts. Secondly, it continues to provoke and inspire some fifteen years after its publication - which is what a classic ought to do.’
Stavroula Varella, University of Chichester, UK
About the Author
Deborah Cameron is Professor of Language and Communication in the English Faculty of Oxford University. A sociolinguist and discourse analyst, she is the author of Good to Talk? (2000), On Language and Sexual Politics (2006) and The Myth of Mars and Venus (2007).
Most helpful customer reviews
19 of 20 people found the following review helpful.
Say what?
By Ronald Scheer
Linguists, most of them scholars and academics, tend to accept that language is in a continuing state of evolution and change. They consider this the natural state of language, and that any attempt to stop change with a set of rigid grammatical rules and notions of standards is either counterproductive or simply wrong-headed.
Lined up against them is a more traditionalist army of grammarians, plain language enthusiasts, and keepers of "correct" usage, who feel that change is undesirable and that the laissez-faire attitude of linguists is an invitation to cultural chaos. These two groups have been at loggerheads for decades, each deeply suspicious of the other.
Along comes Deborah Cameron, a linguist at Strythclyde University (UK) who decides to take a more open-minded look at the attitudes of the traditionalists and offers her colleagues a number of insights meant to scale down the level of hostility between the two camps. Her central notion is there in the title: verbal hygiene.
She proposes that not only does language evolve; it generates its own "caregivers." These people look after its welfare, wrong-headed or not, and practice a kind of "hygiene" that counteracts the messiness of uncontrolled growth. The evolution of language, she says, is actually a dynamic between opposing forces of conservation and innovation. While there is no "right" or "wrong" way to use language, Cameron suggests that language is enlivened by the push and pull between these opposing ideas.
To challenge the idea that standard English exists apart from the people who use it, she provides an account for how it comes into being, at least as she sees it among UK writers. And she challenges the confident trust we might have in the use of dictionaries as a measure of "correctness." Reading her analysis, you realize that dictionaries are part of a circular process that both reflects and determines usage.
Cameron extends her discussion of language with insightful and entertaining analyses of "political correctness," communication between genders, and the types of politically-inspired public hysteria that spring up around the schools' perceived failure to teach correct grammar. She even takes to task our confident acceptance of George Orwell's dictums in his often cited essay, "Politics and the English Language."
This is a book for anyone fascinated by not only the language of politics but the politics of language. Its ideas are argued thoughtfully and with considerable insight. As companions to this book I'd also recommend the books of American linguist Deborah Tannen ("You Just Don't Understand") and Simon Winchester's account of the creation of the Oxford English Dictionary, "The Professor and the Madman."
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